Brand24 review, pricing and what it is

A review of Brand24, the paid social listening tool, read from its own pages: sources, keyword and mention limits, the 14-day trial and who can start free.

Bottom line: Brand24 is a paid social listening tool that collects public mentions of the keywords you choose from social networks, news, blogs, forums and reviews. It suits a team that wants reports, sentiment and alerts in one place. Its entry plan caps keywords and monthly mentions, so a business with one name to watch may be served by free alerts first.

How Brand24 plans are counted by keywords, mentions, users and update speed, what can add to the bill, and how to size a plan before you start the trial.

Bottom line: Brand24 sells five plans, Individual to Enterprise, billed monthly or annually, and counts them by keywords, monthly mentions, users and update speed. Extra keywords and mentions above the limit can add fees. Amounts sit on the live pricing page behind its Monthly and Annually toggles, so read them from a US view before you decide.

What Brand24 is, how a project, a keyword and a mention work, which sources it lists and what its reports and alerts cover, read from the vendor's own pages.

Bottom line: Brand24 is a social listening service run by Brand24 Global Inc. You give it keywords, and it collects public posts, articles and reviews that contain them into a dashboard with sentiment, reach, reports and alerts. It watches from the day you set a project up, with a 30-day look back, and its plans cover monitoring, not post scheduling.